FUNDAMENTALS OF RETAIL MANAGEMENT AND DISTRIBUTION

SESSION HIGHLIGHTS

How do you know if a retail store is for you?
Retailing is a global industry that plays a vital economic role in society. The session is devoted to the dynamic development of retailing and how complex the processes involved. 
It provides a balance between theory and practice, useful career information, a comprehensive package of strategies and tactical approach to decision-making.

SESSION FOCUS

  • Economic importance and challenges of retail as an industry

  • Effective retail marketing strategies

  • The importance of Internal Benchmarking

  • Tracking key performance indicators

  • Building a successful sales team

  • Understand the basic principles of supply chain logistics

  • Manage returns and defective items

  • Facebook - Black Circle