BUSINESS BRANDING:

DEVELOP YOUR BRAND VALUES AND IDENTITIES 

SESSION HIGHLIGHTS

When you need to leave a note, do you use sticky paper or a post-it? When you’re ordering a fizzy drink, do you ask for a cola or a Coke? How about when you’re searching online; do you use a ‘search engine’, or ‘Google it’?
In order for the business to succeed, stay in the market for an extended period of time, and acquire customers' loyalty,  it must be built and operated as a brand.  People tend to trust brands and excellent quality branding becomes people's default purchasing option.

SESSION FOCUS

  • Branding and Marketing Concepts/Insights

  • Top techniques for finding the best brand names

  • Learn basics of color and typography to choose the right combination for your brand

  • Use images to increase awareness and maintain the consistent brand experience

  • Create a brand personality and communication tones to build a relationship with your customers

  • Design great looking logo on a budget  or learn tips on hiring copywriter and designers

  • Practice in creating a brand with value, mission, purpose, and personality

  • Facebook - Black Circle